October 8, 2020
With your own Brand Style Guide (with examples!) There’s incredible value in creating and maintaining brand recognition. To do that, you’ll need to establish a strong, memorable, consistent brand. A brand guide is a document that does just that, with only a small investment of time up front for huge… Read More
October 2, 2020
Rearview Lead Designer Kristen Oehrig has created hundreds of logos throughout her career, and in all that time she has hit upon what makes a logo design truly successful. Today we share her advice on how to design a great, lasting logo that can define your brand – and in… Read More
September 24, 2020
Strategy is key, and Rearview Lead Designer Kristen Oehrig often says, paraphrasing legendary designer Saul Bass, “Design is strategy made visual”. (Saul’s original quote is “Design is thinking made visual,” if you were curious.) Your brand’s design is often the first, and sometimes the last impression you make on a… Read More
December 9, 2019
The Ask JX Nippon ANCI, international producer of nonwoven products and shipping solutions, needed help successfully marketing their newest product launch. CLAF® Bio Fabric™ is a nonwoven mesh made from sustainably-sourced sugarcane resin. They requested Rearview’s expertise to get their new product in front of an audience of grocery and… Read More
February 16, 2018
Over the years, we have worked on several projects with ACCEL Schools, an organization of more than 40 charter schools in the United States. From custom illustration to marketing collateral design and event displays, we provide creative services to help ACCEL Schools distribute news about their local charter schools, events,… Read More