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Rearview Welcomes New Digital Marketing Specialist, Natalie Hatfield

We are excited for Digital Marketing Specialist Natalie Hatfield to join us on the Rearview Advertising team! As an undergraduate from the University of Tennessee, Natalie earned her degree in Communication Studies with a minor in Journalism and Electronic Media. She completed her master’s degree at UTK, and studied Communications… Read More

Make the Most of Your New Home Photos

As a home builder, your image is vital to your success. As you finish your work on another beautiful home, you need to make the quality and quantity of its photos a priority. You may already have photos of this floor plan, even this exact same elevation, but it is… Read More

Rearview Welcomes New Digital Content Specialist, Jake Gentry

We are excited to have Digital Content Specialist, Jake Gentry, join us as a new member of the Rearview Advertising team! Jake studied Communication at Clayton State University in Morrow. There he wrote for school paper The Bent Tree and helped the theatre department establish a social media presence. After… Read More

Rearview Welcomes New Lead Web Designer, Valorie Boyer

We are excited to have Lead Designer, Valorie Boyer, join us as a new member of the Rearview Advertising team! Valorie has always been a designer at heart, and computers have always been a part of that mix. After receiving a degree in Media Arts & Animation from the Art… Read More

Make Your New Home Feed Work for You

Zillow New Home Feed Our status as one of the first Zillow Group Advantage Program partners comes from several years of working with Zillow on behalf of our clients. During this time, we’ve helped new construction clients increase the feed scores of their specs and plans. As a result, our… Read More

Facebook Targeting | Rockhaven Case Study

The Ask Rockhaven Homes needed to increase site traffic and time spent on site driven from social media initiatives for each of their unique communities around Metro Atlanta. The Answer To reach the right home buyer type, Rearview knew we needed to narrow Rockhaven’s audience. In doing so, our goal… Read More

Portfolio: Nexus Health Partnership

Instagram Stories | Brock Built Case Study

The Ask Local Atlanta home builder, Brock Built, looked to Rearview for help on increasing their site traffic engagement from social media. They wanted to maximize their budget by increasing interest in the new homebuyers market, while also seeing a measurable return on investment. The Answer With this in mind, we… Read More

4 Tips for Your Company’s Headshot Session

Company headshots help site visitors and prospects put a face to your brand. Both the quality and style of your headshots reveal a lot about your brand and your company’s values. If the headshots on your company’s website are more than 5 years old, it’s time for an update. Primarily,… Read More

Retargeting: Put Eyes Back on You

When you begin planning your social media marketing strategy, one of the biggest hurdles is defining your target market. Who are they? What do they do? Here’s one way to refine and pre-qualify individuals. In our attempt to humanize brands on social, we must also keep in mind that our… Read More